Publications

Solakis, K., Katsoni, V., Mahmoud, A. B., & Grigoriou, N. (2022)

Factors affecting value co-creation through artificial intelligence in tourism: a general literature review

Journal of Tourism Futures, ahead-of-print(ahead-of-print)

https://doi.org/10.1108/jtf-06-2021-0157

Mohr, I., Fuxman, L., & Mahmoud, A. B. (2022)

Fashion Resale Behaviours and Technology Disruption: An In-Depth Review

In P. Keikhosrokiani (Ed.), Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era (pp. 351-373)

https://doi.org/10.4018/978-1-6684-4168-8.ch015

Mohr, I., Fuxman, L., & Mahmoud, A. B. (2022)

A triple-trickle theory for sustainable fashion adoption: the rise of a luxury trend

Journal of Fashion Marketing and Management: An International Journal, 26(4), 640-660

https://doi.org/10.1108/jfmm-03-2021-0060

Mahmoud, A. B., Reisel, W. D., Fuxman, L., & Hack-Polay, D. (2022)

Locus of control as a moderator of the effects of COVID-19 perceptions on job insecurity, psychosocial, organisational, and job outcomes for MENA region hospitality employees

European Management Review, 19(2), 313-332

https://doi.org/10.1111/emre.12494

Mahmoud, A. B., Grigoriou, N., Fuxman, L., Reisel, W. D., Hack-Polay, D., & Mohr, I. (2022)

A generational study of employees’ customer orientation: a motivational viewpoint in pandemic time

Journal of Strategic Marketing, 30(8), 746-763

https://doi.org/10.1080/0965254X.2020.1844785

Mahmoud, A. B., Berman, A., Tehseen, S., & Hack-Polay, D. (2022)

Modelling Socio-Digital Customer Relationship Management in the Hospitality Sector During the Pandemic Time

In P. Keikhosrokiani (Ed.), Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era (pp. 169-191)

https://doi.org/10.4018/978-1-6684-4168-8.ch008

Mahmoud, A. B., Ball, J., Rubin, D., Fuxman, L., Mohr, I., Hack-Polay, D., Grigoriou, N., & Wakibi, A. (2022)

Pandemic pains to Instagram gains! COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in Sub-Saharan Africa: Tech-native vs non-native generations

Journal of Marketing Communications, 28(8), 864-888

https://doi.org/10.1080/13527266.2021.1971282

Hack-Polay, D., Mas, F. D., Mahmoud, A. B., & Rahman, M. (2022)

Barriers to the effective exploitation of migrants' social and cultural capital in hospitality and tourism: A dual labour market perspective

Journal of Hospitality and Tourism Management, 50, 168-177

https://doi.org/10.1016/j.jhtm.2022.01.012

Fuxman, L., Mohr, I., Mahmoud, A. B., & Grigoriou, N. (2022)

The new 3Ps of sustainability marketing: The case of fashion

Sustainable Production and Consumption, 31, 384-396

https://doi.org/https://doi.org/10.1016/j.spc.2022.03.004

Opute, J. E., & Mahmoud, A. B. (2023)

What sort of collective bargaining is emerging in Nigeria?