Publications
Viktorija Čmilytė-Nielsen: From the Chessboard to the Parliamentary Hemicycle. In Women Leaders in Central and Eastern Europe: Organizing, Politics, and the Path to Change (pp. 22-35)
https://doi.org/10.4324/9781003661771Leading for ambidexterity: how Hostinger shapes the culture of innovation
https://doi.org/10.4135/9798348864767The sustainability claim paradox: when green marketing encourages greater consumption
Business Strategy and the Environment, 1-23
https://doi.org/10.1002/bse.71621M-matrices and discrete problems with nonlocal boundary conditions
2nd International Scientific Conference Dedicated to the Memory of Prof. Dr. Hermann Minkowski, 23-25 September 2026: conference proceedings (pp. 13-13)
https://doi.org/10.5755/e01.9786090219713Student summer internship conference accounting and accountability of nongovernmental organisations in the context of digital transformation
Mokslo vasara su LMT, 2026 metai: studentų vasaros mokslinės praktikos rezultatai (pp. 329-329)
Vartotojų pasitikėjimo skalės kūrimas ir validacija
Mokslo vasara su LMT, 2026 metai: studentų vasaros mokslinės praktikos rezultatai (pp. 411-412)
Matching message and messenger: how endorser type and appeal shape advertising credibility and consumer responses in golf advertising
Sport, Business and Management: An International Journal, 1-26
https://doi.org/10.1108/SBM-01-2026-0002The robustness of mental accounting across 21 countries
ournal of Consumer Research, 1-27
https://doi.org/10.1093/jcr/ucag022