Publications

Peyravi, B., Toye, S. A., & Çatuk, C. (2025)

Exploration of social dimensions of sustainable behavior

Business: Theory and Practice, 26(1), 182-201

Peyravi, B., & Çatuk, C. (2025)

Blockchain adoption in the logistics sector: a fit-viability and task-technology fit perspective

Entrepreneurship and Sustainability Issues, 12(4), 422-438

Venciūtė, D., Barasnevičius, L., Correia, R. F., & Škudienė, V. (2025)

The impact of message appeal on consumer behavioural engagement in the cybersecurity industry: the role of endorser type

Information and Computer Security, ahead-of-print(ahead-of-print), 1-22

Žebrytė, I. ir Bražiūnaitė, V. (2024)

Europos socialinių verslų stebėsenos Lietuvos ataskaita

Lietuva: Lietuvos socialinio verslo asociacija

Škudienė, V., & Žemaitis, E. (2024)

Digital transformations and innovation management: a review and research agenda

Digital Transformation and Society (7, pp. 1-24). World Scientific

Correia, R., & Venciūtė, D. (2024)

AI innovation in services marketing

Hershey, Pennsylvania: IGI Global

Correia, R., Fontes, R., Venciūtė, D., & Dudzinskaitė, U. (2024)

Increasing customer engagement in digital marketing campaigns in a time of AI

AI Innovation in Services Marketing (pp. 48-80). IGI Global

Akstinaitė, V., & Sadler-Smith, E. (2024)

Coaching hubristic leaders

The Health and Wellbeing Coaches’ Handbook: A Practitioner’s Guide for Clinicians, Coaches and Health Professionals (pp. 312-326). Routledge. Taylor & Francis Group

Venciūtė, D., Rimkienė, R., Mušeikytė, G., Baturo, D., & Yue, A. C. (2024)

The age of virtual influencers: exploring the influence of virtual influencer types and their credibility on brand attitude, purchase intention and user engagement

2024 AMA Summer Academic Conference (pp. 1-5). American Marketing Association

Venciūtė, D., Rimkienė, R., & Auruškevičienė, V. (2024)

Towards the development of the customer-centric online brand reputation measurement scale

2024 AMA Summer Academic Conference (pp. 1-4). American Marketing Association