Publications

Auruškevičienė, V., Kuvykaitė, R., & Škudienė, V. (2007)

Relationship and transactional marketing integration aspects

Engineering economics, 4(54), 78-86

Auruškevičienė, V., Škudienė, V., & Šalčiuvienė, L. (2007)

Consumers’ demographic characteristics’ impact on shopping style

Changes in social and business environment, 12-17

Reardon, J., Auruskeviciene, V., Salciuviene, L., McCorkle D., & Skudiene V. (2008)

The effect of culture on consumer intellectual property theft: an exploratory analysis

In L. Fuxman, N. Delener, F. V. Lu, & L. E. Rivera-Solis (Eds.), Tenth International Conference of the Global Business and Technology Association: Evolution and Revolution in the Global Knowledge Economy: Enhancing Innovation and Competitiveness Worldwide (pp. 917-922). The Global Business and Technology Association

Bučiūnienė, I., & Škudienė, V. (2008)

Impact of leadership styles on staffs’ organizational commitment in Lithuanian manufacturing companies

South East European Journal of Economics and Business, 3(2), 57-65

Auruškevičienė, V., Škudienė, V., & Šalčiuvienė, L. (2008)

Consumer self-concept and brand personality correspondence: Case of Lithuanian clothing market

In C. Veloutsou, & N. Papadopoulos (Eds.), Marketing in Dynamic Environments: Contemporary Research Advances (pp. 93-104). ATINER

Škudienė, V., & Pilkienė, M. (2009)

Opening up creative potential-concepts and images

In EFMD Executive Education conference: From creativity to operational excellence: the challenges for executive education”. Vilnius, Lithuania

Reardon, J., McCorkle, D., Auruškevičienė, V., & Škudienė, V. (2009)

The effect of culture on consumer e-commerce adoption

In Proceedings of the 38th Annual Meeting of the Western Decision Sciences Institute (p. 584). Hilton Kauai beach resort- Kauai, Hawai

Pundziene, A., Skudiene, V., & Auruskeviciene, V. (2009)

Increasing entrepreneurship intensions among business students

In International conference: Entrepreneurship without borders. Rishon LeTsiyon, Israel

Žvyrelienė, R., Bučiūnienė, I., Škudienė, V., & Sakalas, A. (2009)

Customer retention through supplier-organization-customer relationship marketing

Transformations in Business & Economics, 8(1), 137-151

Bučiūnienė, I., & Škudienė, V. (2009)

Factors influencing sales people motivation and relationship with the organization in B2B sector

Engineering economics, 64(4), 78-85