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Dr. Dovilė Barauskaitė

Dovilė Barauskaitė
Dr. Dovilė Barauskaitė

Senior Researcher

dovile.barauskaite@ism.archive.ikdev.ltORCIDGoogle Scholar

Dr. Dovile Barauskaite is a Senior Researcher at ISM University. She holds an MSc in Marketing from Vilnius University (Cum Laude). Prior to her doctoral studies, Dovile gained five-year working experience in the marketing industry and worked as a market research executive.Broadly speaking, her research areas focus on consumer behavior and understanding the psychology of consumers. More specifically, she investigates the influence of aversive states on consumers’ motivations and behavior, compensatory consumption and health-related consumer behavior and decision making. Her research includes how best to use marketing tools to facilitate healthier food and lifestyle decisions. Other areas of interest include research methodology.Dovile had training in Norway (BI Norwegian Business School), Belgium (EIASM) and research visits to USA (Columbia University in the City of New York), the Netherlands (University of Groningen) and Japan (Tokyo University). Her research has been presented at numerous international conferences, including the Association for Consumer Research, Society for Consumer Psychology, International Convention of Psychological Science, and the European Marketing Association conferences.She was awarded doctoral scholarship for academic achievements (2018, Research Council of Lithuania) and ACR doctoral scholarship (2017, Association for Consumer Research).

Awards

  • Doctoral scholarship for academic achievements (2018, Research Council of Lithuania).
  • ACR doctoral scholarship (2017, Association for Consumer Research.

Research areas

  • Consumer behavior and understanding the psychology of consumers

Projects

Courses

Research Project in Innovation and Technology Management (GRAI023)
Research Methodology (GRAV001)

Publications

Barauskaitė, D., & Gineikienė, J. (2017). Do you feel younger enough to choose nostalgic products? Exploring the role of age identity in nostalgic purchasing behavior. In European Marketing Academy Conference (EMAC) 2017 (p. 36). Groningen: University of Groningen
Barauskaitė, D., Gineikienė, J., & Fennis, B. M. (2018). The power of the past: Consumer nostalgia as a coping resource. In A. Gershoff, R. Kozinets, & T. White (Eds.), Advances in Consumer Research Volume 46 (pp. 467-468). Duluth: University of Minnesota.
Barauskaitė, D., Gineikienė, J., & Fennis, B. M. (2022). Saved by the past? Disease threat triggers nostalgic consumption. Psychology & Marketing, 39(8), 1433-1450. https://doi.org/10.1002/mar.21663
Barauskaitė, D., Gineikienė, J., Dewitte, S., & Fennis, B. M. (2020). Stress attenuates the portion size effect via suppressing appetitive motivation. In R. Bagchi, L. Block, & L. Lee (Eds.), Advances in Consumer Research (47, pp. 446-447). Association for Consumer Research.
Barauskaitė, D., Gineikienė, J., Fennis, B. M., Auruškevičienė, V., Yamaguchi, M., & Kondo, N. (2018). Eating healthy to impress: How conspicuous consumption, perceived self-control motivation, and descriptive normative influence determine functional food choices. Appetite, 131, 59-67. https://doi.org/10.1016/j.appet.2018.08.015
Fennis, B. M., Gineikienė, J., Barauskaitė, D., & Koningsbruggen, G. M. V. (2020). Nudging health: Scarcity cues boost healthy consumption among fast rather than slow strategists (and abundance cues do the opposite). Food Quality and Preference, 85, 1-10. https://doi.org/10.1016/j.foodqual.2020.103967
Fennis, B. M., Gineikienė, J., Barauskaitė, D., & Van Koningsbruggen, G. M. (2022). Acute stress can boost and buffer hedonic consumption: The role of individual differences in consumer life history strategies. Personality and Individual Differences, 185, 423-424. https://doi.org/10.1016/j.paid.2021.111261
Fennis, M. B., Gineikiene, J., Barauskaitė, D., & van Koningsbruggen, M. G. (2018). TTrapped in the rabbit hole: Life history strategies modulate the impact of mild stress on hedonic consumption. In A. Gershoff, R. Kozinets, & T. White (Eds.), Advances in Consumer Research Volume 46 (pp. 541-543). Duluth: University of Minnesota.
Gineikienė, J., Barauskaitė, D., Dewitte, S., & Fennis, B. (2021). Making sense in times of COVID-19: pathogen threat shifts consumer preferences for portion size and luxury cues. In 50th Proceedings of the European Marketing Academy, Madrid, 25-28, May (pp. 1-1). Madrid: European Marketing Academy
Gineikienė, J., Fennis, B. M., Barauskaitė, D., & Van Koningsbruggen, G. M. (2022). Stress can help or hinder novelty seeking: The role of consumer life history strategies. International Journal of Research in Marketing, 39(4), 1042-1058. https://doi.org/10.1016/j.ijresmar.2022.02.003
Gineikienė, J., Kaminskienė, Ž., Uždavinytė, E. M., Barauskaitė, D., Dewitte, S., Mclaughlin, J., Botchway, E., Verpooten, J., Terzi, S., Sakellariou, Z., Antoniadis, S., & Votis, K. (2021). Study 3: boosting circular consumption: origin cues drive the subjective intrinsic value of used or remodeled goods; Chapter 3: Tokenisation system: Incentivisation and behavioural insights methodologies. Leuven: Pop-Machina
Barauskaite, D., & Gineikiene, J. (2017). Do you feel younger enough to choose nostalgic products? Exploring the role of age identity in nostalgic consumption experience. Baltic Journal of Management, 12(3), 292-306. https://doi.org/10.1108/BJM-08-2016-0185
Barauskaite, D., Gineikiene, J., & Fennis, B. M. (2017). Saved by the past? Activated disease threat promotes consumer preferences for nostalgic products. In A. Gneezy, V. Griskevicius, & P. Williams (Eds.), Advances in Consumer Research Volume 45 (p. 1014). Sheridan Books.
Barauskaitė, K., & Nguyen, A. D. M. (2021). Global intersectoral production network and aggregate fluctuations. Economic Modelling, 102, 1-15. https://doi.org/10.1016/j.econmod.2021.105577
Barauskaitė, K., & Nguyen, D. M. A. (2020). Intersectoral network‐based channel of aggregate TFP shocks. International Journal of Finance & Economics, 1-22. https://doi.org/10.1002/ijfe.2193
Barauskaitė, K., & Nguyen, D. M. A. (2021). Direct and network effects of idiosyncratic TFP shocks. Empirical Economics, 60(6), 2765-2793. https://doi.org/10.1007/s00181-020-02009-9
Barauskaitė-Griškevičienė, K. (2021). The Impact of Intermediate Production Networks on Aggregate Fluctuations and the Transmission of Shocks [Doctoral dissertation]. ISM University of Management and Economics
Barauskaitė-Kazlauskė, D., & Gineikienė, J. (2017). Nostalgia may not work for everyone: the case of innovative consumers. Organizations and Markets in Emerging Economies, 8(1), 33-43. https://doi.org/10.15388/omee.2017.8.1.14195
Constantinescu, M., & Barauskaite, K. (2018). Network-based macro fluctuations: what about an open economy? Baltic Journal of Economics, 18(2), 95-117. https://doi.org/10.1080/1406099X.2018.1517997
Constantinescu, M., & Barauskaitė-Griškevičienė, K. (2018). Network-based macro fluctuations: evidence from Lithuania. Discussion paper series, 6, 1-27.
Soofi-Siavash, S., & Barauskaitė, K. (2019). Sectoral production and diffusion index forecasts for output in Lithuania. Discussion paper series, 12, 1-31.
Barauskaitė, D., Vijaikis, A., Lange, F., Joye, Y., & Bolderdijk, J. W. (2024). To be good enough: the positive effects of nature on body image perceptions and (consumer) decision making. In Book of Abstracts of the 28th International Conference Association People-Environment Studies, July 2-5 (pp. 37-37). Barcelona: International Association People Environment Studies.
Joye, Y., Lange, F., Barauskaitė, D., Vijaikis, A., & Bolderdijk, J. W. (2024). A choice experiment into the reward value of viewing natural environments. In Book of Abstracts of the 28th International Conference Association People-Environment Studies, July 2-5 (pp. 37-37). Barcelona: International Association People Environment Studies.